About TACODA
TACODA®, Inc., a wholly owned division of AOL and a Platform-A company, runs one of the world's largest and most advanced behavioural targeting advertising networks. Since 2001, TACODA has provided a comprehensive range of behavioural targeting solutions to thousands of web publishers and brand marketers. Its patent pending technologies enable brand advertisers to target relevant messages to specific audience segments. Major advertisers who have run campaigns on TACODA include General Motors, Coca-Cola, Procter & Gamble, Cadbury Schweppes, Bank of America, AT&T, GlaxoSmith Kline, and Sears.
TACODA advertisers and publishers benefit from a unique and diverse suite of behavioural targeting services and reporting that deliver better campaign results and improve inventory value. With industry leading network transparency, unrivalled campaign and publisher data protection and robust consumer privacy initiatives, TACODA brings reality and security to effective brand advertising on the web.
Virtually every top 100 online advertiser has run campaigns on TACODA-enabled websites.